Back in January, Starbucks made a major announcement about their goals for the year. The coffee company shared their plans to become "resource positive" by 2030 and see a 50% reduction in carbon emissions, water withdrawal, and waste production as a result of their business operations.
One of Starbucks' major eco-friendly goals was to phase out plastic straws from their stores by the end of 2020. On Thursday (September 10), Starbucks revealed they will reach this important milestone by the end of the month. "We're committed to a more sustainable way to sip," Starbucks wrote on Instagram. "This month, we will complete our rollout of lightweight, strawless lids to stores in the US and Canada, eliminating an estimated 1 billion single-use plastic straws a year."
As Starbucks pivots away from straws, they will switch all its iced beverages over to sippy cup style lids. "Recyclable, strawless lids for customers across the U.S. and Canada is another step in our journey to reduce our environmental footprint," Michael Kobori, chief sustainability officer at Starbucks, said in a press release. "As we move closer toward our 2030 target of a 50 percent reduction in waste sent to landfills, the long-standing history of innovation within Starbucks, partnership across the industry and changing consumer behavior remain fundamental to our purpose and our prosperity as an organization."
Andy Corlett, director of global packaging solutions and innovations, whose team at Starbucks helped design the lid, said his team "developed and trialed several prototypes to arrive at this milestone... recyclable, strawless lid becoming the standard for iced drinks is one small way we can give more than we take from the planet. This is a significant moment for Starbucks as we work to reduce waste and safeguard the environment."
Based on the already existing lids for its hot drinks menu, the strawless lids will now be the standard for all iced coffee, tea, espresso, and Starbucks Refreshers beverages.